Phuc Thuan taps into its potential for experiential tourism

With the distinctive landscape of the eastern slopes of the Tam Dao mountain range, a pleasant climate, rolling tea hills and increasingly well-developed fruit orchards, Phuc Thuan is gradually becoming an attractive destination for visitors seeking green spaces, tranquility and authentic local experiences.

In recent years, the vineyard owned by Mr. Nguyen Van Thang in Quan Xom residential area has become a popular attraction. Besides generating economic value from a new crop, the vineyard has also enriched the area's agricultural tourism offerings.

Mr. Thang said: "We introduced the Ha Den grape variety here, and this is our third year of cultivation as well as our first harvest. The vineyard is farmed using clean, organic-oriented practices, attracting many visitors who come to tour the farm, enjoy the experience and buy grapes directly from the vineyard. That not only brings us great encouragement but also provides additional income for our family".

Meanwhile, Phuc Thuan's orange orchards are flourishing and are expected to become another popular attraction during the harvest season. Visitors can pick fresh oranges themselves and enjoy the fruit right in the orchard, adding value to the local produce.

Mr. Pham Van Xuat in Thuan Duc Residential Area, Phuc Thuan Commune, shared: "The best time to visit is from around October until before the Lunar New Year, when the oranges are fully ripe and beautifully golden. Visitors are welcome to tour the orchard free of charge".

Phuc Thuan is also home to large, concentrated tea-growing areas. Its distinctive tea, unspoiled scenery and rich cultural identity combine to create the unique charm of this midland region. Many visitors come not only to enjoy tea and take photographs, but also to relax amid the lush tea hills and experience the peaceful atmosphere of the semi-mountainous countryside.

Ms. Phuong Thi Phuong, a visitor from Tu Son Ward, Bac Ninh Province, said: "Young people today love new experiences that bring them closer to nature, so the landscape is a key attraction. In my opinion, this area has great tourism potential thanks to its vast, unspoiled tea hills. Combined with the well-established reputation and quality of Thai Nguyen tea, it has every opportunity to become a leading destination for experiential tourism".

In reality, Phuc Thuan's greatest strength lies not in large-scale resorts, but in its pristine natural landscapes and sustainable agricultural lifestyle. As local farmers turn their tea plantations and orchards into tourism experiences, agricultural products become more than just commodities, they become stories that connect visitors with the land and its people.