On July 10, the Vietnam Trade Promotion Agency (the Ministry of Industry and Trade), in collaboration with the Department of Industry and Trade of Thai Nguyen Province, organized a training course on digital business skills aimed at brand development and sales for nearly 200 participants representing businesses and cooperatives in the province.
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| Nearly 200 participants representing businesses and cooperatives in the province attended the course. |
The training course provided fundamental knowledge on applying information technology and digital transformation in trade promotion activities, supporting business promotion for enterprises and cooperatives.
Vietnam Trade Promotion Agency collaborated with TikTok Shop in Vietnam and reputable sellers on TikTok Shop to provide training directly to guide participants on skills for online sales (livestreaming), building stores on the TikTok platform, and practical exercises on creating promotional videos to increase sales effectiveness.
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| Livestreaming sales methods have recently been widely adopted and effectively utilized by many provincial businesses and cooperatives. |
Thai Nguyen has over 580 cooperatives operating in various sectors with more than 42,000 members and workers. These cooperatives linked production and consumption for members, actively participating in the product value chain and increasing income for members.
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